MANCHESTER (ENGLAND) (ITALPRESS) – Manchester City and Puma have announced an extension to their partnership, which began in 2019. This agreement has set new sales records commercially, co-creating iconic and highly successful kits. “We joined forces with Puma with the ambition to challenge ourselves and exceed expectations,” said Ferran Soriano, CEO of City Football Group.
“We have experienced many historic moments together, engaging fans around the world. Today’s renewal and extension consolidates our relationship and propels it towards an even brighter future.” According to The Guardian, the partnership is worth over €1 billion (a record for the English league), approximately €100 million per season. Puma is also a partner of other City Football Group clubs: Melbourne City, Girona, Lommel, Mumbai City, Montevideo, Palermo, Bolivia, and, more recently, Bahia and Troyes.
-Photo IPA Agency-
(ITALPRESS).
